Tasked with enhancing their initial branding, our goal was to develop a cohesive and sophisticated brand identity that could be effectively rolled out across all marketing materials. Through an in-depth brand workshop, we crafted a comprehensive brand strategy and brand transformation. The evolved look and feel incorporated a richer colour palette, highlighting each area of the business, subtle marbling effects reflecting the complex’s marble finishes, and a distinctive dot matrix design, creating a unique and unified visual identity for its different service offerings.